productCategories []. For example, if you pulled a report using eVar1 as the dimension and Orders as the metric, you would see a report similar to the following: Analysis Workspace pulls this report using the following logic: 1. success events) — for example, which. Metrics. You should now see the eVar added in the list. Select Event Type > DOM Ready (Note that the order of the rule is “50”) Click Keep Changes. Make sure that you select "Visit" and not "Hit". Locate the Events section. For occurrences, you do not have to see the value in the Analytics call for the metric to increment User. Effective December 31, 2023, Adobe intends to discontinue Reports & Analytics and its accompanying reports and features. The products variable is defined with a value. – List Var do not have a. Want to see what AA and CJA expert Brian Au had to say in our last Community Coffee Break? View Here. mid'] = 'D=mid';Analytics components help you fine tune and empower your analysis of data. Select Save. Analytics is great but i want to understand more the data behind, when data will be set this way, what this types mean, how they differ and so on. When we improved admin controls last year, we started with the most used features. Hello everyone, I am trying to add a new evar to the Analytics Extension in the Global Variable but when I try to select it, I dont see it. 10-07-2012. Link Name x prop1 - because of Hit 2. In your report suite settings, access your eVar's settings and toggle the reset option to turn it on. g. It works well with event-driven data layers, makes adding merchandising eVars and custom success events easy, and comes with a solid. User. These fields are included in the Adobe Analytics ExperienceEvent Template. Click Add Developer. If a formula consisted of a single standard metric, it displays identical data to its non-calculated-metric counterpart. If you like to multiply the evar value by the number of instances, then set the rate and hinge to instance. Hi, None you will see only when the post_evar column has no value and post_event_list has the event in't. Thanks for the reply (particularly about the instance metric confusion that I had). Any event is hit based, it does not persist after the hit. Set the desired data element name with the following configuration: Extension: Common Web SDK Plugins. - I think you're close, but I would expect slightly different numbers: In your sample/hypothetical session, you mixed page (s. For merchandising variables using conversion variable syntax, instances are counted each time the eVar is set. Experience League. console. Adobe Analytics. e. contextData ['pfx. Are the "Unspecified" instances related to a specific Device, Browser, Page, etc. Thanks !Adobe Experience Platform Web SDK has been developed for the following people: Adobe Experience Platform users. Let's call this evar123, as in the example above. . Hello everyone, I am trying to add a new evar to the Analytics Extension in the Global Variable but when I try to select it, I dont see it. products: If you have an eCommerce site, set this variable when a visitor views or purchases a product. The variable size for props and eVars are different. andylunsford1. Created for: User. This help page describes how merchandising eVars work as a dimension. g. This dimension retrieves data from the g and -g query strings in Page view calls (t()). Previously,I added new evar in the report suite. an eVar keeps the value as long as you defined. see video here: Adobe Summit 2018 | The Digital Marketing Conference | March 25—29, 2018. 0 Likes. Having a dedicated dimension (usually an eVar) in Adobe Analytics that identifies the site name/app name will allow. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More. 01-09-2020 22:33 PDT. A custom dimension that you can use in reporting. Adobe Analytics Join us for our next Community Coffee Break on November 14 at 10am PDT. Values passed into eVar variables follow the user for a. More details here: Conversion Variables (eVar) I'm seeing less and less the need to copy values to *both* an eVar and a prop. These metrics are the same metrics used in standard Analytics reporting. Adjust any optional settings to filter specific data you’re looking for, then click Export File. Events, eVars, props - Variables in Analytics. If you use “Conversion Variable Syntax”, you should only see instances for cases, where all three (eVar, binding event and s. eVar は、Analytics 拡張機能の設定時（グローバル変数）またはルールで設定できます。 Adobe ID 資格情報を使用して、Adobe Experience Platform Data Collection にログインします。 目的のタグプロパティをクリックします。Hi Vicky, The crux of the problem is that it is not current possible to prevent an eVar value being set using processing rules. There are a couple of ways I'll recommend. However, I can see no values getting. As @Mandy_George314 and @Jennifer_Dungan replied, classification is the answer. You cannot reset an eVar with multiple events. Add and enable traffic variable reports. @cleanText% <-- to set link text eVar. Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. H, when the user is coming directly there will not be any document. Go to the Rules tab, then click the desired rule (or create a rule). Custom variables that tie to the products dimension. I am capturing the primary category in evar16 and 17. We have been using evar #5 to collect data from a page. Also, if you have a variable number of errors, it can become more challenging to appropriately apply Classification Rules. Data Element: getPreviousValue. Also, for accuracy's sake should I use the page url prop or evar for traffic reporting as I was told that a evar can do anything a prop can do except pathing. Method #2 - Use Dynamic Variable Syntax. create new segments based on the values from the evar:Products are mapped for Adobe Analytics under several XDM fields: Category is mapped to productListItems []. ContextData won't populate any report unless you set processing rules to map the contextData to a specific evar, prop or event etc. SOLVED Merchandising eVar Loses Product Syntax Assignment. The best practice is to use only one eVar or prop. 8. . On-demand Services. If the data packed into an eVar is complicated and sometimes dynamic, you can pack them in a name-value approach, such as the eVar content will be. Another issue i find today is that, although i clear variables every time before set variable and send beacon, still eVars from previous behavior will be sent to analysis in current track (though the previous eVar is not set in the linkTrackVar of current behavior's rule, this eVar still shows in omnibug with values populated from previous step. It has been setup with two different direct calls (for swipe direction left or right) and each time the respective evar is incremented by 1, (in cu. 2, you do need some of the old pathing reports ("flow" visualizations in workspace are great but they haven't entirely replaced pathing, especially for stuff like "time. Share Improve this answerIn Adobe Analytics (formerly known as Adobe SiteCatalyst), “eVars” and “props” are variables used to track and analyze data related to user interactions on a website or app. iii) expected (eVar was never meant to get populated in those case). An eVar can be visit-based and function similarly to cookies. To the 10. 3. The new evar is only in dev report suite. You also have the option to send a delimited value into a single eVar; however, you will again be limited, but this time by a maximum of 255 characters for the entire string. Too many ways to achieve the same goal in Adobe, so that is not clear which is the best one and it is quite confusing (at least for me). Recently we noticed that we had 2 elements on that page calling the same evar #5 and as a consequence found the clash caused the data for only one of those elements to be picked up in the SiteCatalys. Select the "set as" radio button, and in the blank space type in D=mid. eVar serialization is very lightly used, so it didn't. Components include: Dimensions: Reference for dimensions usable in Adobe Analytics. Experience Manager Sites & More. Previously,I added new evar in the report suite. Campaign Classic v7 & Campaign v8. Processing rules help simplify interaction with IT groups and Web developers by providing an interface to: Set an event on the product overview page. It will either be a PageView Server Call (s. Any variables that exceed these limitations are truncated: PageName and all custom traffic variables (props): 100 bytes. The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. Reserved Variable - Indicates whether the data is captured as an event, eVar, prop, or classification in a reserved variable. 3. A standard column contains data sent to Adobe from the image request. gbodger. s. No complicated custom code needed! 1. If we set a eVar to record Referrer, a Prop to record as well, May I have your help to a clear clarification on: Referrer, Referrer (eVar), Referrer (Prop) E. referrer value so it will be none on that hit, but as eVar persist value so in this case, it will be Page A (10. Level 3 21-02-2018 21:07 PST. Adobe Analytics. RegardsSelect the report suite and data set you would like to remove classification data from. Hit 18: prop not set with anything, eVar's "123" continues to be attributed. I'm assuming for the evar page dimension, it is not using most recent allocation while looking at visits right? Just wanted to confirm that whe. I'm quite new to adobe analytics and this is my first question I posted here, so please don't be to harsh with me. Tools in Adobe Analytics, such as Analysis Workspace, work off of this collected data. The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. To clear eVar2= Offer1 and to clear the Persisted value use when customer visit Offer 2. Brian Au, expert in AA and CJA will be here for the AMA to answer all your questions!. Sign In. For example, when someone logs into your site, you can use a custom variable to pass that ID into Analytics so that you can associate all that user’s further behavior with that ID. All three of these are the same variable: JavaScript variable: s. test 3: create fall-out using eVar Pagename AND eVar Pagename Instances exist. I started to use List variables to store information like this which can save effort on classification, more dynamic option of name-value pair, and also more room to store data. Admin. The evar value will persist until the purchase event occurs. Otherwise set them to fixed. It has been setup with two different direct calls (for swipe direction left or right) and each time the respective evar is incremented by 1, (in cu. For a detailed discussion of how merchandising eVars work, see Merchandising eVars and product finding methods. Select Add New, then name the report. See Dimension Overview for more information. This will enable to accept multiple values in the same prop. Adobe Analytics [Learn from your peers Webinar] Unlock the power of processing rules within Adobe Analytics (August 10th). We have a unique situation we've been noticing within our Adobe Analytics, we have last touch channels which when we pivot for eVars (which have been set to visit persistence) sometimes unrelated values will appear. because bas. This will enable to accept multiple values in the same prop. "sea_campaign1_ad2". The addProductEvar plug-in allows you to easily add an Adobe Analytics merchandising eVar that uses product syntax to the products variable without worrying whether the already-existing contents of the products variable will be changed/moved/deleted. So in an eVar report where the eVar’s backend setting is “Original”, whether I used my “normal” Newsletter Signups event (column 2), or my Calculated one with Linear Allocation (column 3), credit went to the first page:Adobe Analytics [Learn from your peers Webinar] Unlock the power of processing rules within Adobe Analytics (August 10th) Learn More. Want to see what AA and CJA expert Brian Au had to say in our last Community Coffee Break? View Here. As processing rules are post processing, it only populates post. It depends which metric you are using in an evar. Read real-world use cases of Experience Cloud products written by your peers Click the desired tag property. Evars are in essence a variable occurrence that will follow a user as they navigate across pages. 1. Example :So if I understand, you have: an eVar - 624955. Locate the Events section. Learn. We'll be discussing best practices for building a team of Adobe Analytics experts. This will always allow access to an object with the s namespace. Any characters over 255 will be truncated. Like. Learn how to build a detailed reporting dashboard using the Analysis Workspace feature of Adobe Analytics. Hence, your real time reports in Adobe Analytics are only prop reports as props are lighter to process. How do i set an eVar value in Adobe Analytics? 1. I prefer "Use generic success events and create calculated metrics for specific conversions using an eVar". I'll see if I can clear up the confusion, though: eVar An instance is counted each and every time the - 425294Hi @C_Evans , Three Options (all require the Analytics extension to include the AppMeasurement code): Option 1: Use custom code within an Analytics set variable action. Here is the Scenario: 1. Questions. However, Adobe has improved eVars to where they fulfill almost all use cases for props. When I try the data element code in browser console it works correctly. Customize what data is collected to get the most out of Analytics data. Sign In. A standard column contains data sent to Adobe from the image request. When you use a Click event, Launch provides a "this" object that is the DOM element of the clicked element. Total Likes. Save your settings. But this is not the case for VWO and the result in VWO will still show the credit till the cookie expiration. the merchandising eVars allows you to "stick" variables to a specific product, eg. 3K. Also, if you have a variable number of errors, it can become more challenging to appropriately apply Classification Rules. Adobe Analytics にデータを送信すると、データ収集サーバーでは、ヒットを 1 行のデータ（数百列）に変換します。. eVarY Instances exists ^ The instances of the eVar is a specific metric that is set only when a value is specifically passed to an eVar, but not when the value is carried forward by attribution. Page(Page), Username(eVar) and LoggedInCount (Success event1) and LinkClickCount(Success Event2) I have applied Analytics like this: a) Track how many times person logged in - When a person successfully logged in, Fire a direct call rule with Page (Landing page value) and eVar (logged in person's name), SuccessEvent1 (With. This direct call simply sets s. 01 last value in eVar) in reports. to explain, my evar100 will contain 2 different values for the same product (evar100 = x,y) what separator can i use to separate those. Again ~30%. Here is what you woudl do: 1. See below for an example of eVar definitions in the Conversion variables UI. License Metric. . An eVar can be visit-based and function similarly to cookies. Multiple Values in one Evar definition of a Segment. Brian Au, expert in AA and CJA will be here for the AMA to answer all. DocID: ANS000001, user view the ES version, but then s/he clicks the language button on the same page, s. Metrics: Reference for metrics usable in Adobe Analytics. Customize what data is collected to get the most out of Analytics data. When pivoting from our last_touch_channel for 'NATURAL SEARCH' we will see under the custom eVar. Adobe Analytics. Hi Ramya, Best Practive for the above scenario; A new clearVars method is available to clear the following values from the instance object like eVars, props, etc. s. Any variables that exceed these limitations are truncated: PageName and all custom traffic variables (props): 100 bytes. Brian Au, expert in AA and CJA will be here for the AMA to answer all your questions!. Learn. Learn how to get started with Adobe Analytics for mobile apps using templates. Now we would like to understand how many users: click to another language under SAME Document ID. AND. eVarY exists. Adobe offers an extension that allows you to use most commonly-used plug-ins with Adobe Analytics. 01 last value in eVar) in reports. as an alternative, you could just use a processing rule to pop your eVar with the full URL ( page URL ), and then create a classification for the eVar, and then use the classification rule builder to pop the classification with the URL w/out the query string. Hello everyone, I listed few data elements assigned with respect to eVars, Props, Events. Q9 What is eVar, Props, List props and Events in adobe analytics?. If you know the context data variable name but have not sent it into the current report suite, you can add a value by typing the variable name and clicking Add variable name context data: The following example takes the search_term. Live Stream data. We have a Dimension we've created, which I'll just call 'evar' for now. You can see unspecified in an evar report. Therefore you can make use of dynamic variable syntax to populate your contextData variable. Hot Network Questions Poisson distribution and the choice of unit Students can't seem to grasp the intent of tangent lines and getting general trends of derivatives from graphs What electrical connection type is. Another issue i find today is that, although i clear variables every time before set variable and send beacon, still eVars from previous behavior will be sent to analysis in current track (though the previous eVar is not set in the linkTrackVar of current behavior's rule, this eVar still shows in omnibug with values populated from previous step. Its primary purpose is to segment conversion success metrics in custom marketing reports. This way, its value persists throughout the visit and the eVar can be associated with non-pageview events like form submits, video views, or purchases in reporting. eVar1: Product Finding Methods Instead of configuring any of these variables to be standard eVars, configure them to be merchandising eVars. If both XDM fields are present lineItemId takes. Fairly new to the Adobe Analytics API and I'm not sure how to go about pulling together some data that I need. Instances will tell you the exact number of times a userid was. Hit 18: prop not set with anything, eVar's "123" continues to be attributed. adding "eVar41 Instances" will show you the amount of times the eVar appears in the server call. Level 3 30-11-2021 14:56 PST. The only issue using a list prop that it only accepts 100Chr max. hi @vitalin58777. Locate and install the Common Web SDK Plugins extension. Adobe Analytics is an analytics insights tool that collects data from all digital touchpoints to connect the user journey. This video shows you how to do this. List variables do not have a character limit. However, it attributes to the dimension item "None" unless all of the following happen on the same hit: The merchandising eVar is set with a value. Click Analytics > Admin > Report Suites. Unfortunately, components (eVars, props, events, etc) can't be hidden from the field list in Analysis Workspace. This means that you must create a mapping for each event and property to a corresponding Adobe Analytics event, prop, or eVar. The visits metric matches exactly with page url prop and evar but probably because I have the evar set as allocation most recent and expire after visit. Values passed into eVar variables follow the user for a predetermined period of time. A custom dimension that you can use in reporting. Effective December 31, 2023, Adobe intends to discontinue Reports & Analytics and its accompanying reports and features. By default the Adobe Analytics library should generate the unique visitor, so unless you send a custom one, you should not have to do anything. Adobe Analytics has evolved beyond simple. Read real-world use cases of Experience Cloud products written by your peersLearn about Cross-Device Analytics. But when I use prop in creating segment in "Hit level" something like User ID doesnt exist I am seeing way more visits but if I create same hit level segment using evar I am seeing way less number. 今回は、Adobe Analyticsの入門編ということで、Adobe Analyticsを使用するメリットや注意点、GAとの違いについて説明をしていきます。 こちらの記事が、自社のマーケティングの目的に合った解析ツールの導入の手助けになれば幸いです。 The only reasons to still use a prop for something are: 1, you're running out of eVars and have some data that doesn't need to persist, so you'll save an eVar by using a prop. skatofia. eVar는 원하는 대로 사용할 수 있는 사용자 지정 변수입니다. Below is the document that. If eVar101 was imported into Adobe Analytics using Data. eVar33 = $ ("input#email"). Evars: to me these are the real powerhouse items in adobe analytics. When configuring the mapping, the list of Track events must be defined in both Adobe Analytics, and the Segment destination settings UI, including the properties to send as custom data variables. Adobe Analytics. Learn how to map data captured from an Adobe Experience Manager Site to metrics and dimensions in Adobe Analytics report suites. t()) and link tracking (s. Under. s. Courses Tutorials Certification Events Instructor-led training View all learning optionsAdobe Analytics 拡張機能を使用した eVar. Most familiar use is when used to track a tracking ID. Thank you, ! Just to make it a little more concrete: You said: "Marketing channels have different expiry settings and do not depend on specific eVar settings. For the event to be attributed to a value for an eVar or a prop then this value needs to be set in the adobe analytics server call. referrer variable with one of those values. The Adobe Analytics (AA) library already does the work internally to get the mid value and include it as a url parameter in a given request to the collection server. If your rules are based on referrer, referring domain, and so on, take some sample URLs from the live referrers report, set the s. Admin. If you use these XDM Field Paths, no additional configuration is necessary to send data to Adobe Analytics. , only two duplicate endpoints of the original stream of data). Both the logical in its own way!Metric type. Courses Tutorials Certification Events Instructor-led training Tutorials Certification Events Instructor-led trainingLearn ways to implement Adobe Analytics. Hi, this is Jen Lasser with Adobe Analytics product management. Real-Time Customer Data Platform. Also, if you request reports from Adobe Data Warehouse, your prop reports will be delivered much faster than your eVar reports. Dimensions are variables in Adobe Analytics that typically contain string values. In previous versions of Adobe Analytics, it had special treatment where it could be used as a breakdown to most dimensions. Also, learn how to customize your project with our easy-to-use drag and drop interface. We're using prop1 and eVar5 to hold the same data, and pass in the reporting. The dimension items. Created for: Beginner. Hit 17: prop set with "123", eVar set with "123". On the Edit Page Load Rule page, open the Adobe Analytics accordion menu. Populate campaign with a query string parameter. Your eVar also tracks the value when that value has been set in a hit. Save the file as a tab. Get to know how eVar variables are working, how eVar differs from prop traffic variables, how conversion variables should be populated on the website. It works similarly to the t () method, however this method does not increment page views. Created for: User. Calculated metrics: Use simple formulas to combine metrics, or. I don't replicate values, with the exception of transitioning tracking from a prop to an eVar as the value grows. SOLVED Retroactively importing data into an eVar after it has been set. New Here , Aug 19, 2021. But this is not the case for VWO and the result in VWO will still show the credit till the cookie expiration. eVar (Merchandising) Last update: 2022-12-09. I am in a need to change user visited urls (pageURL evar dimention value) need to be changed to show correct data in a dashboard, just need to change a url parameter value alone for old data, is it possible? TOPICS. Using variables correctly. One way I have found to start working out where an eVar was set it to build a table in Adobe Workspace with custom link name or page in the left column, and the eVar instances metric, visits, and occurences along the top. Adobe Analytics - Foundation. So, when we are looking at the scroll event data against a Prop it will report the data when the Prop value & event was set in the same hit. 1 Answer Sorted by: 1 I'm assuming you have an appmeasurement library (aka s_code) on your page. Unspecified values in an evar report is an expected behavior because of its persistence. . 1 つは直接のデータ収集用、もう 1 つは永続値用です。. A basic report shows rows of string values (dimension), against a column of numeric values (metric). If you are interested to see how this works, you can pull out a data feed, and study the behavior of any visitor through the following columns eVarXX and post_eVarXX. Experience League. For the event to be attributed to a value for an eVar or a prop then this value needs to be set in the adobe analytics server call. List eVar and/or prop seemed like possibilities but we haven't had experience implementing and can't seem to find a good example to confirm that we're on the right track. Adobe Analytics. Want to see what AA and CJA expert Brian Au had to say in our last Community Coffee Break? View Here. Values passed into eVar variables follow the user for a. Hello, I know that this topic is discussed in the community many times, but the difference is that I am not using any custom success event with eVar. sweety10. Hi just curious how adobe processes this sort of report when using an evar capturing page name vs a prop capturing page name while using the visits metric. Now if you need to see explicitly where the eVar is set, and not just by VISIT level attribution, you can create a segment like: HIT. Under Actions, click an existing Adobe Analytics - Set Variables action. Adobe recommends using eVars in most cases. Last update: 2023-01-30. SOLVED. basically, a prop is a variable set on a single hit and only valid for the single hit. I'm currently trying to measure a tricky process, that occurs after the page load and up on the interaction with the user, so far so good, this process comes in the form of a widget that also receives the response from. Locate the Page name section. An eVar can be visit-based and function similarly to cookies. Adobe Analytics にデータを送信すると、データ収集サーバーでは、ヒットを 1 行のデータ（数百列）に変換します。. In a report we need information recorded in the first call and in the second and third calls to be associated. 2) in your page load rule add the new fataelement to the analytics "set variables" into field. Adobe recommends using eVars in most cases. We have an evar which is set up to track purchase id and expire on purchase event. Configuring eVars is one of the most fundamental parts of your Adobe Analytics implementation. eVar のしくみ. Adobe Aanlytics Report Suite. Experience Manager Sites & More Journey Optimizer Real-Time Customer Data Platform Marketo Engage. So, if evar1 captures the following in the order -> A -> B -> C -> purchase event. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real. In previous versions of Adobe Analytics, props and eVars had advantages and disadvantages to each other. On those instances, we use a single eVar to capture multiple values with a delimiter and segregate them by classification. This feature is limited to the provisioning of up to a maximum of three endpoints per Report Suite (i. Props can use pathing, whereas eVars cannot. did you check the URLs if the parameter is available? just make an export in Data Warehous with URL and search in Excel for gclid (if you don't have the URL in an evar/prop) Or can you gove us the URL parameter template which the agency is us. Experience Cloud Advocates. A custom dimension that you can use in reporting. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real. It is the simplest tool: Navigate to the page where you want to check what data is being sent. is it possible to edit/modify already stored data in adobe analytics (PAGE URL evar ) Stains5E70. It looks like this: I can see both the "application" and "team" on Adobe Analytics as they are text strings, but not the "appid" one (this one changes as the user switches from one app inside the website from the other). There are more public sites and Single Page Applications (authenticated) that utilizes the variable to collect data for the Campaign names and pulls it into Adobe Analytics. 1. Experience Cloud Advocatesprop vs eVar : Adobe Analytics | All you need to know Hello, my dear reader! Hope this post finds you in super amazing spirits! So, would you like to learn about my take on the. The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. Set up an Analytics audience around the eVar in question. Have a look at an audit of. We're discussing ways to remove the prop/eVar mapping. Your eVar also tracks the value when that value has been set in a hit. Admin. Data collection query parameters. All eVar values sent to Adobe are stored, regardless of allocation. Hi, any help with this is much appreciated. This value is not getting set ~30% of the time. I can see the below points happening: 1. When I try the data element code in browser console it works correctly. This is the maximum length of each. Topics: Variables. User. Segmentation: Focus on a subset of your data. Courses Tutorials Certification Events Instructor-led training View. Examples of why this is bad. If you " captured all track actions from mobile app into one specific eVar", you can do the same with Processing Rules by setting a single eVar too. ii) an analytics implementation issue (for some reason, eVar doesn't get populated), or. Obviously, you can make changes to your implementation to capture these values in a custom event. Can anyone guide me whether i assigned correctly or did i. You establish a relationship between a variable value and metadata related to that value. Adobe Analytics. Then, C will get credit for the purchase event. The value "Aviary" for eVar1 is assigned to the product "Canary". I create segments looking at both, and for those transitioned I look at both the eVar and the prop so that if I am looking back at older date ranges, my rules will work with the old and the new. List variables are custom variables that you can use however you’d like. like “3000” or “10000”, depending on what credit volume a customer requests in his product application for the private credit. You can set page name to any string value, including data. Go to the Rules tab, then click the desired rule (or create a rule). Most familiar use is when used to track a tracking ID. A byte is generally a single character, however can take up to 6 bytes depending on the complexity of the character. x of Android and IOS both rely on contextData to send data to Adobe Analytics, there is no evar or props variables in the SDK. Select a report suite. prop- They are custom traffic variables, and you get 75 to play with. Therefore you can make use of dynamic variable syntax to populate your contextData variable. lineItemId also maps correctly, but we recommend categoryID since this is standard XDM. In the Enabled column, select Enabled from the drop-down menu. Go to the Rules tab, then click the desired rule (or create a rule). The Adobe Analytics (AA) library already does the work internally to get the mid value and include it as a url parameter in a given request to the collection server. This is the way the value is captured in an eVar based on the current architecture of Analytics. eVars allow us to give context to our visitors’ behaviors (i. Two columns are dedicated to each eVar; one for direct data collection, and the other for persisting values. An eVar can be visit-based and function similarly to cookies.